Live Faculty-Driven Intelligence

Think Preceptorships and live faculty-driven programs are a thing of the past? Let HCI design a customized program for you.

At HCI we go right to the source to provide your learners with the knowledge and skills they need for success. We open avenues for insight into the customer’s decision-making process, challenges, and real-world perspective through live faculty-driven programs that place your representatives in front row seats for learning. Engaging with customers, asking questions, observing lively debates about hot topics, discussing patient cases and making decisions alongside a clinician are all important aspects of our interactive and customized programs. There are NO better ways for your representatives to learn and improve their customer insight and clinical conversations than through our live Preceptorship or Clinical Education Programs.

Click below to view some samples of past HCI Live faculty programs.

NVAF Preceptorship Hematology Preceptorship VTE Preceptorship

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Virtual or Video-Based Intelligence

Learning comes in all shapes, sizes, and media. In today’s world, our end users are diversified multi-media learners. As a result, it’s important to incorporate a range of delivery methods into your curriculum and to blend written content with visuals, audio, and often video. Using short, crisp, engaging, and elucidating video nuggets to tell a story or to convey information will draw your learner in and improve the way they learn, retain, and eventually practice what you are delivering.

Whether your learners are hearing directly from a real patient as they explore his heart failure journey, walking in the shoes of a physician as a “virtual fellow” and participating in the diagnosis and treatment of a disease, or observing how to incorporate a new strategy into their job as they view an interactive sales call, HCI works with clients to effectively use this powerful tool of virtual or video-based intelligence to engage, support, and drive performance in the field.

Click the links below to see an example of HCI’s virtual and video-based intelligence.

Surgical Department Chair Interview Pharmacist Interview
Virtual Hospital Directory Image Infusion Center Overview aRCC Lecture

 

The Patient’s Journey

Step into the shoes and explore a disease from the patient’s perspective. Shadow a patient along their treatment journey, observing initial signs and symptoms of their disease, experience their diagnosis and listen in on conversations with their clinicians about next steps and treatment options. Continue the journey through multiple clinic visits, experiencing treatment side effects and management strategies as well as the challenges, hopes, healing, and emotions all from the patient and caregiver’s perspective.

HCI uses both real patients and clinicians, or actors playing a scripted journey to tell the story of a disease through the eyes of the patient. The Patient Journey can be a stand-alone learning piece or may be built into a larger Virtual program to provide both the physician and the patient’s perspective in one learning program.

Whether your needs include a small chunked microlearning journey, a larger virtual preceptorship, or a live event, HCI can customize a solution that both impacts your learning and fits your budget.

Click below to experience the Patient Journey for yourself.

Patient with aPNET Patient Journey 1 Patient Journey 2

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The MD’s Mindset

HCPs are all trained the same way. However, each physician ultimately develops their own mindset--an approach to diagnosis and clinical decision-making that is common to their specialty and yet uniquely their own. The ability of your sales force to gain insight into the specialist’s mindset, their clinical, disease state and practice-related problems, common issues and concerns, and their real-world approach to managing patients will allow them to become a more valued resource for customers. Armed with insight into a clinician’s real-world approach and challenges in a given disease state, representatives will go beyond detailing and engage clinicians in truly higher-quality conversations.

HCI specializes in creating learning solutions that optimize your learners understanding of the MD’s Mindset. Whether live, virtual, video, written content or a blend of multiple elements, HCI provides your learners with the clinical intelligence and insight they need to drive sales success.

Click below to see examples.

Real-World Approach to aPNET Tumor board
Approach to Migraine Therapy Managing the patient with aBC

Your Fellowship Now

Immerse your learners in the physician and patient’s world by placing them into the role of a Fellow. Your learners are challenged to apply current knowledge of a disease and its treatment and use it to evaluate, diagnose and provide treatment recommendations under the guidance of an attending physician. Using videos, case studies, treatment guidelines, exercise discussions and additional content, learners are taken into the Fellow’s world to make scenario-based decisions. The attending physician challenges the learners to make their own clinical assessments and to provide their supporting rationale for each.

Fellowships can be asynchronous home-study programs, synchronous Adobe or web-based facilitator-led workshops, or live facilitated workshops with Fellows working in table teams to make clinical decisions during an interactive 1 to 4-hour workshop at a POA.

Check out an example by clicking the links below.

NVAF Fellowship Training

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Case Studies

Case studies have long been used to help students explore how what they have learned applies to real-world situations. Cases come in many formats, from a simple “What would you do in this situation?” question to a detailed description of a scenario with accompanying data to analyze.

HCI uses patient case studies to help learners better understand the many factors that a clinician must consider when making treatment decisions. Whether examining cases with live practicing clinicians, exploring cases built into interactive e-learning programs, or incorporating paper-based case studies into workshops or Learning Pulses, case studies help learners apply current knowledge, treatment guidelines, and other real-world factors to better understand a physician’s decision-making process. They are a cornerstone of a physician’s medical school training and everyday on-the-job experience as well as a critical element in HCI’s approach to Clinical Intelligence. We always strive to put your learner into their customer’s mindset.

Check out a few of HCI’s sample patient case studies by clicking below.

ACS Patient Case

Relevant POAs

Effective Plan-of-Action (POA) meetings communicate new information, bolster current knowledge and skills and help attendees better understand the real-world through information or simulations – all with the goal of improving performance.  HCI builds POA elements that make sense to the learner.  With today’s technology and high-end graphics, you may be inundated with ideas for workshops with “bells and whistles” that are created to make attendees say “Wow”.  HCI’s “WOW factor” is typically driven by the content and design that provides sales representatives with real-world insight and perspective into how and why their customers are making prescribing decisions. This relevant information expands their ability to engage and create value-driven conversations that make a difference. Recent testimonials say it all - “Wow! The fact that I was able to get the point of view of 5 different specialists and their approach to treating their patients was invaluable!”
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Learning Pulses

Microlearning, learning chunks, and bite-sized training. The words may be different, but the goal is the same; delivering learning content in short, bite-sized bursts over a period of time. HCI offers this versatile form of training in the form of a Learning Pulse. The underlying goal of a Learning Pulse is to support continuous learning by building up and reinforcing knowledge over time to ultimately drive improved performance.

As a learning tool, a Learning Pulse is one of the most versatile forms of training, offering clients the ability to chunk their learning into easily digestible learning bites for their field force. From a two-page brief on the pathophysiology of AFib as a refresher to your sales team, to a pull-through of "Key Takeaways" from a recent POA meeting, to a case study with application questions on patient treatment, or a series of 2-minute simulation videos to drive a new sales process, Learning Pulses impact your field with the concept that learning is a continuous and evolving process. HCI designs learning in all shapes and sizes and values Learning Pulses for the stand-alone role they can play in customer learning, or the valuable piece to the puzzle in an overall larger training initiative.

Click below to see some ways that HCI pulses out learning to bring value.

AHA Learning Pulse

Learning Transfer

Content covered does not equal content learned. Even content learned only adds value when it’s used. Unfortunately, the traditional event-based approach to learning leads to the big event, great intentions, and yet attendees often go back to work and continue to do the same old thing. How do you make sure your investment in time and budget make a difference back on the job?

At HCI, we approach learning design as a continuum – a journey. We believe that the real work begins when the event ends and the learners begin applying the new knowledge and skills in front of the customer. Our approach to learning integrates reinforcement, application, and supports the learner before, during, and long after a learning event – thus, maximizing your investment. Let us support your learning strategy with learning transfer ideas that range from the VERY simple to longer-term support tools.

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